Search Engine Optimization is a very effective internet marketing means which provides better rank position of your website on major search engines. With the help of SEO you can increase traffic to your website which helps to grow your business effectively. Off page SEO is another practice to build link for your website. Off page search engine optimization is another SEO technique to give your website outbound links. Off-Page SEO is turn around the idea of link building or getting high quality backlinks for your websites.
There are some strategies for off page search engine optimization:
Web Directories Submission:
You should submit your website in high page rank web directories like dmoz.org, yahoo directory, technorati etc. Directory submission provides your website high quality backlink and traffic. When you put your websiteÃ¢â‚¬â„¢s link in these directories visitors looking for information using these web directories. They read about your website and services which help to improve your online business.
Social Bookmarking or Networking:
Always promote your latest articles, services and blog to social bookmarking and networking sites like facebook, twitter, digg etc. It will provide additional traffic to your blog and website. You should also add social media buttons on your blogs and articles, so readers can share your content with others. This can also help to improve your Google page rank.
Write 2-3 high quality articles about your services and products then submit them to popular high pr article directory sites like ezine, article base, bukisa, goarticle etc. This step can help drive traffic to your site and you can also get some outbound links for your website.
This is one of the famous techniques of off page SEO where you can join forum related to your blog and start conversions, reply to threads, suggest advice, answer people queries etc. If you follow the guidelines of forum then webmaster will allow you to put links of your websites that can drive direct traffic to your website. It is extremely suggested that only professionals (not beginners) are made to perform this type of SEO techniques on a website.